TOO OFTEN few green activists have solid business experience or knowledge; that is why the business part of green business is treated as almost irrelevant. Developing a green supply chain is gaining popularity, but most companies are still coming to terms with how this can be achieved and also where to start.

When it comes to the supply chain the goal is to improve visibility, refine efficiency and minimize cost. Moving toward a greener supply chain can be done without sacrificing the core qualities of a good supply chain. Green chain goals need to be aligned with business goals. Creating a green supply chain that has little to do with your business will not help your company to achieve its business objectives. It’s possible to use biodegradable packaging for all your needs, but it will be more expensive than traditional packaging.

If a business has an overall goal to reduce costs, then the move to a green supply chain should dovetail with the business goal. Instead of changing business processes for the sole reason of greening, a company can sit down and look at its overall business goals and identify how a transition to a green supply chain can help achieve those goals; instead of just looking for greener energy sources, see if there is a way to lower your overall energy costs, which is a sound business principle, by using green approaches or equipment.

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